AEG Retailer Dinner Series
Interactive dinner series to reveal the new AEG product range and brand identity to key retailers and business partners. The format and content deepened relationships with key customers and drove advocacy for the brand.
A pop-up airport activation to promote the Dell and Intel partnership with Qantas Airways to the SMB audience. A triple brand profile piece, designed to drive product sales for Dell and membership acquisitions for Qantas Business Rewards.
A custom-built event space in Centennial Parklands that played host to a week of PR events, featuring live cooking demonstrations by celebrity chefs and respected media influencers to share their love for the new Electrolux product range.
An action-packed conference held in Fiji which strengthened Hewlett Packard Enterprise’s position as an industry thought-leader, provided valuable networking opportunities and deepened engagement with their valued strategic partners.